06-29-16

New Community Initiatives

We're excited to announce that we are expanding the way we participate in some of the great communities that have helped us learn and grow as brewers. We believe that beer is the original social media and we know that the best way to connect with beer lovers is face to face, over a beer.

Today we are announcing a set of intense local alliances with very special local brewers whose work we admire and are proud to partner with. They are four completely different partnering and situations and in concert we will learn from one another and help build our breweries together culturally and geographically.

We don’t live in a world of either/or, our world is both/and. Drawing from the best of the best to find new possibilities is the most thrilling way forward.

The why and how differs from one cultural region to another but the intention remains the same: Connect with, learn from and support our communities. 

“We expect to be surprised by the things that we encounter as we grow these relationships. This will be a big learning experience for us” says Tony Magee, Founder of Lagunitas.

Here are the four distinct initiatives that we’re proud to be fostering:

Non-Profit Fund Raising Community Room (NE Portland, OR)

On August 1st, Lagunitas will open the doors to our first Community Room, dedicated 100% to supporting non-profits with their fundraising efforts. The beer and the space will be completely donated to any bona fide Non-Profit organization so that they can focus on raising the funds they need to carry out their respective missions. A Lagunitas team will be on-hand to ensure turnkey execution of the event and, most importantly, that all of their guests have a great time!

Non-Profit Fund Raising Community Room (San Diego, CA)

Our 2nd Community Room will open January 2017. This space will also be made available exclusively to Non-Profit groups for fundraising.

Joint Venture with Moonlight Brewing Company (Santa Rosa, CA)

We’re thrilled to be entering into a joint venture with Moonlight Brewing Co. We will work alongside Brian and his people to expand the reach of a genuine national treasure. Moonlight opened in 1992, (the year before Lagunitas) at a time when the term “craft” didn’t even exist. Over the years, we’ve long enjoyed a great friendship with brewer/owner Brian Hunt and have huge respect for the beers he brews and the brewery he has created. We’re looking forward to learning together and having a blast doing it.

New Lagunitas TapRoom & Beer Sanctuary (Historic District Charleston, SC)

Lagunitas is under contract with the beautiful Southend Brewery and Smokehouse of Charleston, SC to convert the long time brewpub to a new Lagunitas TapRoom and Beer Sanctuary in the heart of Old Charleston on famous East Bay Street. This turn-of-the-century landmark will be a cornerstone location for Lagunitas in the Southeast, offering small batch beers that are exclusive to the Charleston TapRoom and brewed in the existing 10-barrel brewhouse. The Taproom also offers two different floors of event space, which we will make available to local non-profits for their fundraising efforts.  A Grand Opening party and more information to come in the near future.

Strategic Alliance with Independence Brewing Company (Austin, TX)

Lagunitas will combine resources with the great Independence Brewing of Austin, TX to help them grow their brewing capacity and do more of what it is that they already do so well. Independence will help us deepen our own connection to Austin and the Lone Star State. We’re looking forward to learning from each other and sharing our local connections.

For more on the announcement, check out Tony Magee’s blog at http://lagunitast.tumblr.com